We know people love their Mitsubishi vehicles, but it wasn't until we received a letter from Howard D. that we knew exactly how much. To Howard, Mitsubishi is more than the stylish car that drives him wherever he needs to go, it's a lifestyle. From his trips to Mitsubishi dealerships in Japan to his huge collection of assorted Mitsubishi goods, Howard is Mitsubishi's number one fan and owner of two Mitsubishis — a black 1989 Starion ESi-R and a graphite grey pearl 2006 Lancer Evolution. The discovery of Mitsubishi in a car magazine in 1985 led to a lifetime of devotion:

"I read the article which also included a brief history… I was fascinated by the car, the looks, the performance and its attitude. I love history, and Mitsubishi's humble beginnings were just as interesting to me as their cars. On December 12, 1988, I finally owned a Mitsubishi… a black, 1989 Mitsubishi Starion ESi-R! It is my dream car! I own it to this day! It resides in my heated and air-conditioned Mitsubishi ‘Garage-Museum'! I never started collecting Mitsubishi items so that someone would pat me on the back or recognize me. The company is just something that I truly believe in."

"My family and I go to Japan once every two or three years… my first stop is a different Mitsubishi dealership. I ask them for their Mitsubishi business card(s) and add them to my collection. Over the years and many trips to Japan, I have acquired many Mitsubishi items that I am very proud of and lucky to own… brochures in all languages, watches, clocks, pens, pins, posters, factory uniforms, racing suits, autographs from workers, rally drivers' photo-signed cards, business cards, scale models, books, signs, calculators… literally anything that has the three-diamond logo on it!"

And when it comes to the Mitsubishi cars themselves, Howard has only one thing to say: "I have NO intention of ever selling these two cars, only adding to them with other Mitsubishi cars."

Be sure to look for more customer stories in the next issue of Mitsubishi Dashboard.